by For 15 years SLIM OIL has been the gold standard in sunflower oil providing health, quality benefits to consumers unparalleled by other brands. True to its “مش زيت الشي” slogan, SLIM OIL was able to separate itself from the competition, and enter the minds and hearts of consumers. Being the only naturally pressed – Hexane Free vegetable oil in the market, and supported by a comprehensive advertising and marketing campaign elevated SLIM OIL from a commodity oil like many of the commercial oils in the market into a household brand name. The various unique health benefits of naturally pressed sunflower oil, in addition to the production quality standards of food safety and hygiene and its excellent value proposition for consumers propelled SLIM OIL to the number one spot in market share.
A new era “عصر جديد” has started for SLIM OIL as two new oil types have been added: SLIM Corn Oil and SLIM Canola Oil which coincided with the introduction of its new, modern, bold unique, aesthetically beautiful, and practical packaging which adds to the unique experience of SLIM OIL’s beloved consumer.
SLIM OIL promises to remain the innovator in vegetable oil products, and provide its loyal and growing base of consumers, healthy products of high quality with the best value proposition.